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A media pitch is much easier to prepare than a press release and, done right, it can get you that media interview or feature.
A media pitch is simply a brief letter you send to a reporter to get them interested to do a story on you. In this blog post, I’ll show you how to write one of the simplest media pitches, the product-oriented media pitch.
The course is suitable both for students who have some PR knowledge through their undergraduate studies or voluntary work, and PR professionals who wish to develop their academic knowledge and research methods.
Teaching draws on current research carried out by specialists in media, communication and cultural studies. You will develop:
From new clients to old friends, I’m often asked the same two questions about my job: 1. How did I get involved in healthcare public relations? 2. Do I enjoy it? To the first question here’s my short (ish) answer: I come from a family of healthcare providers. My father is one of the “Top Read the full post
At our core, we are message makers and tenacious storytellers. What makes us stand out from the pack is the way we ply our craft. We are thoughtful communicators who create custom public relations programs that power brand awareness. But we don t stop there. Through our content marketing practice, we can turn that brand awareness into measurable demand creation.
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Gain an insider’s view on current issues from the perspective of media professionals, political players and national influencers.
Though AACN reported a 3.6% enrollment increase in entry-level baccalaureate programs in nursing in 2016, this increase is not sufficient to meet the projected demand for nursing services, including the need for more nurse faculty, researchers, and primary care providers.
Insufficient staffing is raising the stress level of nurses, impacting job satisfaction, and driving many nurses to leave the profession.